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Expanding Design Reach (Part2)

On 10, Jun 2023 | In Graphics, Logo Design, Print Design | By Darryl Kennedy

Exciting Update on my Print-on-Demand T-Shirt Design Journey!

Hey everyone! It’s time for a progress update on my Print-on-Demand T-Shirt design adventure.

It’s been way too long since my last post. I’ve been working hard on my T-Shirt Print-on-Demand business, and it has been quite a challenging but exciting learning journey!

As we dive deeper into 2023, the industry has undergone remarkable transformations, and I want to share my journey with you. Here’s a quick glimpse into my progress, setbacks, and future marketing strategies:

1️⃣ AI Revolutionizing the Creative Landscape: AI Artificial Intelligence has revolutionized the design and creative industry, presenting us with incredible new tools for our creative arsenal. However, I strongly believe in supporting artists and protecting their hard work. Copyright laws and regulations are essential, ensuring that artists are acknowledged and fairly compensated for their soulful, creative brilliance. Let’s prioritize giving credit where it’s due!

2️⃣ Treating T-Shirt Design as a Business: In this rapidly evolving landscape, I’ve realized that T-Shirt design and Print-on-Demand should be treated as a thriving business rather than just a hobby. Procrastination won’t bring clients, growth, or the financial success we strive for. It’s time to step up my game and take charge of our entrepreneurial journey.

3️⃣ Navigating Changes in On-Demand Platforms: Popular On-Demand Shop sites like RED-BUBBLE have implemented new fees and tier-based systems to address funding, operational costs, and other challenges. To adapt to these changes, I’ve researched alternative platforms. However, my primary focus will be selling my T-Shirt designs on my website, ensuring that I retain control over my hard work and creative vision.

Here are the key mindset shifts and strategies I’ve implemented to thrive in this new AI-driven Print-on-Demand landscape:

🚀 Consistency and Expansion: I’ve committed to creating at least two monthly designs for each of my T-Shirt niche themes. These designs will be uploaded to the two platforms I’ve narrowed down: TeePublic (Store website here) and TeeSpring (Store website here). Once I have a robust collection of 100 designs per niche, I’ll explore Instagram and Amazon Merch to expand my reach further.

🔍 Optimizing my Website and Self-Marketing: Regular updates to my website, fine-tuning SEO, and crafting a strategic self-marketing plan have become imperative. I’m dedicated to building my online presence, connecting with fellow designers in the Print-on-Demand space, and creating a thriving community around my work.💫 Showcasing on Social Media: I’ll actively engage with you on this website and Instagram, share my latest T-Shirt designs, and watch for niche-related opportunities and events that align with my brand. Together, let’s build a vibrant social media community!

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